Yes, we need to redefine creativity. It should definitely all be about creating something purposeful… Thanks, umair haque for this great piece of writing.
And let me add one, outlining my own experience with creativity.
My Creativity Is Really Like a Black Hole, Producing Flowers
Let me explain what I mean and why we need more of this in business innovation
Let’s all produce flowers from seeds and fruits from flowers. Let’s listen to nature’s vast intelligence and create with that the abundance we are capable of… Nothing less is worth the effort…